Latrobe ISO Film festival
The Latrobe ISO Film Festival took place over 48 hours, from May 1-3, with participants getting involved remotely. Registrants were provided with a theme at the opening of the festival on Friday evening and had 48 hours to produce a film from home, in accordance with lockdown laws. The event culminated with an online watch party to showcase the entries.
The event endeavoured to improve health outcomes for people of all ages across the Latrobe Valley by:
- Providing a fun, free and accessible activity that adhered to lockdown laws.
- Facilitating a platform for expression, storytelling and sharing.
- Fostering social connection and sharing.
- Showcasing the strengths and stories of the Latrobe Valley to bolster local pride.
Despite the short lead time (just 16 days between concept initiation and delivery), the festival attracted 26 registrations and resulted in the production of 15 local short films. The online promotional campaign and watch parties were also a success, with social media posts reaching over 21 000 people and attracting over 1 100 engagements.